Solution Marketing Manager (Legal AI)

This a Full Remote job, the offer is available from: United States Overview: As a Solution Marketing Manager at Axiom, you will be pivotal in driving our Tech+Talent 2026 vision forward. This remote role offers an exciting opportunity for a strategic thinker and marketer skilled in developing compelling value propositions for AI-powered solutions that resonate deeply with diverse target audiences. By collaborating with cross-functional teams, you will play a key role in executing our go-to-market strategies, enhancing our market presence, and boosting customer engagement. For over 25 years, Axiom has been a trailblazer in the alternative legal services landscape, proudly serving more than 1,500 legal departments across the globe. We deliver a unique and innovative blend of world-class legal talent and advanced AI tools, offering solutions that range from fully integrated project teams to individual secondments—uniting top-tier legal talent with cutting-edge technology. Our expertise spans 12 practice areas, empowering clients from Fortune 100 companies to SMBs to tackle complex legal challenges. Join us to be part of a culture that celebrates collaboration, innovation, and success. Become a member of a forward-thinking company that values creativity and strategic insight. Key Responsibilities: 1. Marketing Strategy Development and Execution: • Lead the development and execution of the Tech+Talent 2026 marketing strategy to achieve key business objectives. • Utilize market research to identify trends, customer needs, and insights that shape and inform our marketing tactics. • Design and implement innovative marketing campaigns tailored to targeted customer segments, ensuring alignment with strategic goals. 2. Solution Positioning and Messaging: • Develop clear and compelling solution positioning and messaging that differentiates Axiom's offerings with a specific focus on Axiom’s AI capabilities. • Collaborate with strategy, technology, and commercial teams to convert capabilities into customer-centric benefits and articulate these in marketing collateral. • Create engaging sales enablement materials, including solution briefs, presentations, and case studies to support sales efforts. 3. Marketing Execution: • Drive the execution of our marketing plan for new solution launches, ensuring seamless integration across multiple digital channels. • Coordinate with marketing communications to deploy campaigns that drive brand awareness and increase demand generation. • Analyze marketing campaign performance and leverage data-driven insights to refine and optimize strategies continuously. 4. Cross-Functional Collaboration: • Work closely with sales teams to capture customer insights and refine solution selling approaches. • Engage with strategy teams to deliver market feedback that guides prioritization of initiatives. • Collaborate with commercial teams to harness customer experiences in marketing narratives and success stories. 5. Project Management: • Maintain detailed project plans, timelines, and documentation for marketing initiatives. • Identify and mitigate potential risks to ensure successful program delivery. Success metrics • Achievement of monthly and quarterly Tech+Talent marketing goals. • Increase in engagement with solution marketing content (website traffic, LinkedIn followers, email open and CTR, etc.). • Timely and effective execution of marketing programs resulting in a high volume of client leads, wins, and referrals. Qualifications: • 5-7 years of experience in product marketing, solution marketing, or a similar role, ideally within the legal services, professional services, or technology sector. • Strong understanding of B2B marketing dynamics and experience in implementing comprehensive marketing strategies. • Demonstrated program and project management skills, with a track record of managing multiple campaigns and workstreams simultaneously. • Exceptional communication and presentation skills, with the ability to convey complex ideas clearly. • Proven success in developing and executing effective GTM strategies for tech-based solutions. • Strategic mindset with robust analytical and problem-solving skills. • Self-motivated and capable of working independently in a remote environment while managing multiple priorities. • Strong messaging capabilities, ideally with experience in legal industry marketing. • Proficient with CRM applications (such as Salesforce.com) and marketing automation systems (such as HubSpot). • Ability to translate strategic objectives into effective, market-specific programs. • Track record of driving results in a high-growth, innovative, and fast-paced environment. • Legally eligible to work in the U.S. • Bachelor's degree in marketing, business, communications, or a related field preferred Characteristics: • Proactive self-starter, intrinsically motivated • Intelligent, with strong critical thinking skills • Ability to think strategically, paired with high attention to