Head of Marketing

<p>We have an excellent opportunity for a highly motivated and dynamic Head of Marketing to take on an ongoing role within a dynamic digital publications team. </p><p><br></p><p><strong>RESPONSIBILITIES</strong></p><ul><li>Develop and lead the overall digital marketing strategy, ensuring alignment with business growth objectives.</li><li>Own the full marketing funnel, including audience acquisition, registration growth, subscription strategy, and marketing automation optimisation.</li><li>Oversee social media strategy, paid media investment, content direction, and performance reporting to drive measurable ROI.</li><li>Lead the planning and execution of multi-channel email marketing strategies, including segmentation, automation, and lifecycle campaigns.</li><li>Direct brand positioning, creative output, and visual identity across digital platforms, ensuring consistency and impact.</li><li>Oversee website strategy and performance, including UX optimisation, content direction, SEO, and conversion rate improvement (WordPress or similar CMS).</li><li>Drive audience engagement strategies across digital campaigns, webinars, and online services.</li><li>Analyse marketing performance metrics, report on KPIs, and continuously optimise campaigns for growth.</li><li>Manage external agencies, partners, and suppliers where required.</li></ul><p><br></p><p><br></p><p><strong>WE ARE LOOKING FOR SOMEONE WITH:</strong></p><ul><li>5+ years’ progressive marketing experience, with at least 2 years in a senior or leadership role.</li><li>Proven experience developing and executing digital marketing strategies that deliver commercial results.</li><li>Strong understanding of marketing automation, CRM systems, and data-led decision making.</li><li>Experience with content marketing, email campaigns, social and digital advertising, and budgets.</li><li>Excellent leadership, stakeholder management, and strategic communication skills.</li><li>Strong analytical mindset with the ability to translate data into actionable insights.</li><li>Experience managing CMS platforms (WordPress or similar) with an understanding of UX and SEO best practices.</li><li>Ability to operate both strategically and tactically within a fast-paced environment.</li></ul><p><br></p><p><br></p><p><strong>WHAT WE OFFER</strong>· </p><p>• Competitive salary based on experience</p><p>• International Travel </p><p>• Great office culture, with frequent socials and team building</p><p>• Hybrid working in Bristol </p><p><br></p>

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